Our Man of the Hour is one of the most recognized faces in the Toronto party scene. Check out Matt Sims’ TMI Questionnaire below and if you attend one of his fab parties, tell him we sent you.
JUST THE FACTS
I’m a Cancer Leo cusp.
I’m 23.
I was born: Kingston, ON
I am an Event Producer.
My fave colour: Red
Passion: The idea of creating a shared experience through multi-media art forms.
Fantasy entourage: ME ME ME!
Turn-ons: guys who are independent, who have dark features & guys who are expressive and look like real life anime characters
Irresistible in a mate: someone who fucking gets me and who isn’t diluted by the crazy party life and image.
Phrase I most overuse: Dope!
Most people would be surprised to know I: have a musical background – For my whole teens and childhood I played piano, the violin, studied classical composition & I was in the choir.
Fictional best friend: Ziggy Stardust
Talent I wish I had: the ability to approach guys
When I order a cocktail I ask for: cocktail? I ask for 2 shots of tequila!
GUILTY PLEASURES
TV: Skins and Keeping Up With the Kardashians
Song: Inside Out by Britney Spears
Greatest extravagance: going to the Opera
WEAR APPARENT
Jeans: Cheap Mondays or Diesel
Footwear: Anything that I can kick somebody with.
Watch: My iPhone
Eyewear: Well pretend that I still have my 3 pairs of missing Ray Bands.
Casual: black skinny jeans and a T-Shirt, silver neclace
Formal: bow-tie
Perfume / Cologne: Dsquared Wood
BEAUTY DUTY
Shampoo: any purple shampoo for Blondes
Face wash: Clinique
Moisturizer: Clinique
Body Lotion: St. Ives
Indulgence: Teeth Whitening
GOTTA GETTA GADGET
Gadgets: iPhone & my Mac
On my music player now: Britney Spears’ new album on repeat and video game music
I always PVR: Celebrity Rehab & Skins
CULTURE VULTURE
Last book read: If You’re Gonna Cry Go Outside by: Kelly Cutrone
Last movie seen: Battle of Los Angeles
Last concert: Die Antwoord
Last play: We had a Christmas Pageant at the office
OBSESSIONS
Current obsession: Hey Rebel!
Past obsession: Hey Rebel!
Future obsession: Hey Rebel!
CRYSTAL BALL
The next big thing will be: I think for the next couple of years viral videos will drive pop-culture itself and musically I think Dupstep will become much more mainstream. After that we will have a new, more electronic incarnation of rock music which will become really popular like it did in the 90s.
AND FINALLY …
Words of wisdom: Don’t be a drag just be a queen!
Tonight is the largest party brand I’ve ever created called Hey Rebel. It’s an all ages mega party geared towards alternative youth. It’s the only party of its kind in all of Canada and tonight is our March Break edition at Lot 332. You can find more details, the full flyer and ticket info @ heyrebel.com.